Here's everything you need to know about the state of the market in 2023.
Nearly two-thirds of app store revenues came from mobile games. The vast majority (98%) of mobile gaming revenue came from one-time in-app purchases. On the other...
App spending returns to growth as the mobile ecosystem recovers from a slump in 2022. App downloads also grew by nearly 3%.
The app economy has shown resilience and rapid adaptation over the past 12 months to serve the "new normal" of consumers.