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“ATT – 1 year on” – A new report from AppsFlyer

Apple’s introduction of App Tracking Transparency (ATT) has turned the mobile app market on its head. After one year, the dust had settled to some extent, but some problems remained. In the new ‘ATT – 1 year on’ report, AppsFlyer explores the key trends and insights behind privacy change, as well as how to overcome these challenges.

Key findings

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