Getting to grips with the commercial potential of mixed reality (MR) and cutting through the hype can seem tricky. Figuring out where the real value lies in MR and how it impacts your software offering involves significant planning and consideration. The great news is that the opportunities are endless, not just in terms of transforming software delivery and customer experience, but also in terms of impacting the bottom line, both from a revenue generation perspective and in terms of reducing costs and optimising process efficiency. The Digital Catapult recently published analysis indicating that in the UK alone, in 2020 the MR market will be worth an estimated £1.3 billion. The report suggests that MR has serious enterprise potential and has the capability to be as significant as the advent of mainframe computing, the proliferation of desktop PC’s and the evolution of mobile technology. As always, we’re keen to help you understand the essential facets of MR, where the commercial value in the technology really lies and how you can leverage this information to kick-start your next MR development project. From HTC Vive Pro and Oculus Quest to ARKit, ARCore, HoloLens and beyond, let’s dive in. Today we’re exploring how to develop mixed reality apps for enterprise.
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